Form Builder for Dealers: Auto and Powersports
Embed branded credit applications, trade-in, and test drive forms directly on your dealership website. Your logo, your colors, your own AI agent's name and photo — with clean, transparent-background embeds that look like they belong there.
7-day free trial. No credit card required. After the trial, keep Forms-only for $97/month + GST or upgrade to the full CRM for $399/month + GST.
Embed forms that look native to your site
Paste one line of code and your credit application lives right on your dealership website. Transparent backgrounds, no chunky frame, and the form auto-resizes to fit your layout — so it looks like you built it yourself.
Your AI agent, your name, your photo
Customers meet your assistant at the top of every form. Upload your own headshot and name it whatever you want — "Jordan from Maple Auto", your receptionist, your BDC — so the conversation feels like it is coming from your team, not a robot.
Fully white-labeled to your brand
Your logo in the header, your accent color on every button, your own domain if you want one. Toggle the trade-in step, choose which vehicle types you offer, and turn Google Ads conversion tracking on with your own pixel IDs.
Six form types for auto and powersports
Credit applications, trade-in valuations, test drive bookings, book-a-call, contact, and co-signer forms — all included. Each one routes leads straight into your CRM pipeline with Twilio 2FA and VIN validation built in.
Drop a form anywhere on your site
Copy your embed code from the Forms tab, paste it into your website builder, and you are live. The ?embed=1 mode strips out the header and background so the form blends seamlessly into your page — and it auto-resizes as customers move through the steps.
- Transparent background — your site shows through
- Auto-resizes to fit each step, no scrollbars
- Works on WordPress, Wix, Squarespace, Shopify, any HTML
- Leads route straight into your CRM pipeline
Everything included for $399/month
The form builder is part of the full Inculeader CRM — not a separate add-on. Every form feature below ships with your plan.
Custom AI agent name & photo
Upload your own headshot and name the assistant whatever you want.
Transparent embed mode
?embed=1 strips the header and background so forms blend into your site.
Full white-label branding
Your logo, accent color, and optional custom domain on every form.
Six dealer form types
Credit, trade-in, test drive, book-a-call, contact, and co-signer forms.
Twilio 2FA & VIN validation
Phone verification and VIN decoding built into every credit application.
AI assistant on every form
A coachable AI that gathers full credit apps and books appointments over SMS.
Calendar bookings
Customers book test drives and calls on your real availability.
Auto & powersports ready
Vehicle types and trade-in flows built for cars, trucks, bikes, and more.
Google Ads conversion tracking
Paste your pixel and event snippets to fire on every form fill.
Two ways to use Inculeader
Start free for 7 days. After your trial, add a card and pick the plan that fits — Forms-only, or the full CRM.
Just the lead forms. Perfect if you already have a CRM and only want our embeddable, branded forms.
- Embeddable white-label forms (transparent background)
- Credit, trade-in, test drive, book-a-call, contact, co-signer
- Your own AI agent name & photo on the forms
- Google Ads conversion tracking
- Leads routed into a simple list
No drag-and-drop pipeline
No calendar or content box
No AI assistant that texts your leads
Everything in Forms-only plus the full dealership CRM and the AI that works your leads over SMS.
- Everything in Forms-only
- Drag-and-drop lead pipeline
- Calendar for test drives & calls
- Content Box for lot tours & videos
- Your own dedicated phone number for calling & texting (or port your existing dealer number in)
- In-form AI assistant
- AI assistant that texts leads, gathers credit apps & books appointments
Both plans include a 7-day free trial — no card required. Upgrade from Forms-only to full CRM anytime.
Embed your first form today
Start a 7-day free trial — no credit card required. After the trial, keep the form builder and full CRM for $399/month + GST, or become an Inculeader client and get it included with your PPC management plan.